CEO and Founder | BeautyCon
Moj Mahdara is a serial entrepreneur in the entertainment, digital & tech spaces with a well-honed business development acumen and sharp insight into consumer behavior. She is a lifelong creative, entrepreneur, strategist, & social media aficionado who has run three international, award-winning marketing, digital and experiential agencies and has been instrumental in the launch of a multitude of successful consumer brands.
Prior to forming her current agency, Made With Elastic, Moj served as the CEO of Exopolis, which she helped take from 4-100+ employees and consultants, won numerous awards in marketing, advertising & entertainment, and helped the company gross more than $30 million annually. She went on to sell Exopolis at peak value to Austin Ventures in 2011.
Today, at the helm of MWE, Moj oversees a client roster of household names in entertainment, especially in the technology, fashion & music spaces, and manages the day-to-day relationships with MWE’s go-to roster of strategic digital companies and as of May 2013, she took on the role of Partner and CEO of BeautyCon. In addition, Moj is ingrained in the start-up culture in Los Angeles, New York & San Francisco, where she invests her time to develop and cultivate new business ventures.
Moj has worked with the world’s top mobile brands and has helped them develop their global digital, entertainment, and consumer-facing marketing initiatives. In addition, she is an early-stage Angel investor and continues to serve as an advisor & consultant for start-ups including Warby Parker (Consultant), Zady (investor) & Gobbler (investor).
About BeautyCon
BeautyCon is a community of creators redefining beauty. We talk about what matters; culture, trending news, fashion + beauty, your favorite content creators, and important issues. Our mission is to bring fans, brands, and creators together in one place. BeautyCon isn’t just about beauty, BeautyCon is about connecting you to the heartbeat of the internet.