Amy was working PR at a clothing company, where one day she was tasked with finding several bloggers in different cities to send clothes to for marketing.

“It was incredibly difficult to locate bloggers. There was no way to search for bloggers by location or to search for top bloggers in general.”

Why hadn’t anybody built an IMDB for the fashion world? Suddenly an idea was born.

The next day Amy was on Zara’s website. She had spent 20 minutes searching for a pair of shoes she spotted on another blogger’s Instagram.

Amy asked the girl “where did you get those shoes?” The question was met with a typical brief answer “Zara”.

There seemed to be a void at the intersection of tech and fashion. As Amy started to think of different ways to solve these problems, the idea began to consume her.

Soon it wasn’t just an idea. It wasn’t just a dream. It was a goal.

Amy quit her job and assembled a bold team of entrepreneurs and developers who shared in her vision.

Over the next six months FashionTap worked tirelessly to build the world’s first fashion social network that empowers users to shop the products they see in each post. Brands, boutiques and designers can search for bloggers, models and other influencers by location to work with them.

Today FashionTap has grown to a team of ten and the FashionTap community, available for free download in the iOS app store, has grown to tens of thousands of users.

Users discover, share and purchase thousands of style and beauty products each day. Top influencers are finding and connecting with brands, retailers and PR firms in cities all over the world, and vice versa.

And Amy’s just getting started…