Jess Watson is the CEO and Creative Director of Points North, a savvy design studio specializing in websites, branding, marketing and cultivating memorable experiences. The company is headquartered in Baltimore, but Watson operates the business from all over the world. In 2013 she spent a year on the road living as a digital nomad, residing in a different US city each month while working around the country. Watson has a strong sense of adventure, and a passion for using technology to create solutions.

Between 2012 – 2017, Watson was the manager of B’More Creatives, a networking group (1000+ members) for women in the creative profession. In 2013 she was named Top 40 Under 40 by the Baltimore Sun; Top 10 Under 30 to Watch by Baltimore Magazine, and was interviewed by CityBizList for coworking across the country. In 2014, she was featured on the cover of Hill Magazine (McDaniel College) in an article that detailed her year of living adventurously. She spoke at IgniteSXSW in Austin TX in 2015 about mobilizing intentional acts of kindness to save the world. Presently Watson plans events for Baltimore Women in Tech, and orchestrates give back projects in both locally and globally.

In late 2015, Watson ventured to Seattle, enrolled in the Memoir Writing Certificate Program at the University of Washington. After graduating, she returned to Baltimore. In her spare time she’s working on her travel novel, biking around the city, and planning her next cross country expedition.