Dr. Natalie Petouhoff

Dr. Natalie Petouhoff

Dr. Natalie Petouhoff

Vice President, Principal Analyst | Constellation Research Inc

Dr. Natalie Petouhoff is Vice President and Principal Analyst at Constellation Research. She is a keynote speaker and researcher in all customer-facing applications, including Social, Mobile, Digital, Listening and Monitoring, Marketing, Commerce, Customer Experience of IoT, Customer Care, Customer Service, and Contact Centers. Clients look for her guidance and perspective, which is always refreshing, paradigm-shifting and innovative.

Petouhoff was voted one of the top 100 Most Influential Womenin the World, as one of the top 50 CRM and Customer Experience Professionals and in the Top 20 for Social and Digital Media Experts. She is often quoted in USA Today, Adage, BusinessWeek, Fast Company and The New York Times.

She previously was a management consultant and systems integrator at PwC, a Forrester analyst and chief digital and social media strategist at Weber Shandwick. These roles have helped thousands of clients provide better customer experiences.

Her upcoming book, titled “Seven Steps to Prepare Your Company for the DigitalDisruption and IoT of Customer Experience“, will help companies that want to prepare for and catch the wave of the digital revolution. Her prior books include: “Like My Stuff:Tactics to Monetizing Facebook Engagement”, “People, Process and Technology:How CRM Should Be Implemented”, and “Reinventing Your Contact Center: AManager’s Guide to Successful Multi-Channel.”